Posts tagged PSAs
Study: Latinos Less Likely to Think They’ll Get Cancer
0Hispanic, Black, and Asian Americans are less likely than whites to believe they will get cancer, even though they are actually more likely to develop cancer and die from it, according to a new study in the American Journal of Health Promotion, HealthDay reports.
Study researchers surveyed people about their perceptions of their cancer risk.
They also found Hispanics were less likely than whites and blacks to believe they could take steps to reduce their risk of cancer.
“There is a need for consistent cancer prevention messages and screening recommendations, as well as opportunities to increase education on cancer prevention among all populations,” study senior author B. Lee Green of the Moffitt Cancer Center, said in a center news release, HealthDay reported. “These efforts will make individuals feel more empowered to participate in cancer-preventive behaviors.”
If Latinos need motivation to get screened, check out these videos in English or Spanish:
Bilingual Audio/Video: Reasons Latinos Should Join a Clinical Trial
0Latinos don’t know much about clinical trials, surveys show.
Clinical trials are research studies in which people help doctors find new prevention, screening, and treatment options. New treatments that look promising, and have already been tested extensively in the laboratory, are then tested with patients who volunteer to participate.
It’s especially important for Latinos to participate in research so that doctors can learn more about the types of cancer that affect our community and what treatments are most effective, says Dr. Amelie G. Ramirez, director and professor at the Institute for Health Promotion Research (IHPR) at the UT Health Science Center at San Antonio, the team behind SaludToday.
For those who speak Spanish, listen to Dr. Ramirez talk about the importance of clinical trials for Latinos:
NCI ClinicalTrails Awareness: Dr. Amelie Ramirez
Also be sure to check out these informative videos in English and Spanish about the importance of Latino participation in clinical trials.
These videos were produced by the IHPR through its national Latino cancer research network, Redes En Acción, which is funded by the National Cancer Institute (NCI).
Bilingual Videos: Important Preconception Health and Health Care
0Dramatic, Poetry-Infused PSAs Target Diabetes Among Young Minorities
0Check out these cool youth-oriented videos on diabetes.
“The Corner,” a diabetes public service announcement performed by Jose Vadi:
“Death Recipe,” performed by Erica McMath Sheppard:
TV Novela Series Teaches Importance of Safe Medication Use
0The ¡Nunca Más! Novela Health Series seeks to educate Latinas and their families about the importance of safe medication use.
The series, launched in October 2011 by the Office of Women’s Health at the U.S. Food and Drug Administration, provides consumers and community leaders with access to four video novelas and free health materials about safe medication use, which is vital given that each year thousands of preventable injuries and deaths are caused by improper medication use.
The series follows the lives of main character Lourdes and her family. In each episode, the family faces a problem because they don’t use medicines wisely.
Find more about the campaign in English or Spanish.
Watch all episodes here. When you watch them, ask yourself: What lessons do Lourdes and her family learn about medication safety? How do they handle the challenges?
VIDEOS: ‘No Excuses’ for Not Getting Colorectal Cancer Screening
0What’s your excuse?
A new bilingual public service announcement (PSA) from the U.S. Centers for Disease Control and Prevention (CDC) addresses common excuses and misconceptions that lead people to delay or avoid getting screened for colorectal cancer.
The PSA features men and women who voice their personal reasons for not being screened, while an off-camera announcer responds by providing facts about colorectal cancer screening and its importance. Adults ages 50-59, Hispanics, and persons with lower income, less than a high school education, and without health insurance were least likely to have been screened for colorectal cancer, according to CDC statistics.
Watch in English:
Watch in Spanish:
VIDEO: Latinas, Don’t Be Too Busy to Save Your Life, Get Screened for Breast Cancer
0Latinas, a mammogram can save your life.
In honor of National Breast Cancer Awareness Month in October, please watch our PSAs in English or Spanish, and call 1-800-4-CANCER for more info on breast cancer and screening.
Watch below why you can’t be too busy for a mammogram (or on YouTube in English or Spanish):
To see more PSAs form the researchers behind SaludToday, go here.
PSAs Win Film Awards for Raising Latino Cancer Screening Awareness
0Two public service announcements (PSAs) that urge Latinos to get screened for cancer have won prestigious “Public Service” Awards at the 31st Annual Telly Awards for the Institute for Health Promotion Research (IHPR) at The University of Texas Health Science Center at San Antonio, the team behind SaludToday.
The winning PSAs, “I Admire Them” and “Now You Know,” are 30-second TV spots produced by the IHPR’s Redes En Acción: The National Latino Cancer Research Network, a National Cancer Institute network.
These two PSAs and four others were released in late 2009 by Redes to encourage Latinos to learn more about screening tests available for breast, cervical and colorectal cancers by calling the NCI’s toll-free number (1-800-4CANCER). The culturally appropriate PSAs were developed by Redes cancer experts.
All 6 PSAs, which are currently airing on TV stations across the nation and on the SaludToday Web site.
Watch the winning PSA, “I Admire Them,” in English or Spanish or below:
Watch the winning PSA, “Now Your Know,” in English or Spanish or below:







