Posts tagged Hispanic
Latino are less likely to receive the flu vaccine than other ethnic groups, a fact influenced by limited access to medical care, experts say, Saludify reports.
That’s why, for National Influenza Vaccination Week Dec. 8-14, 2013, the Centers for Diseases Control and Prevention (CDC) is inviting Latinos ages 6 months and older to get vaccinated against the influenza.
Vaccination is the first and most important step to protect against flu, the CDC said.
The vaccine reduces one’s risk of illness, hospitalization, or even death and can prevent the spread of the virus to loved ones.
Flu vaccines are offered in many locations, including doctor’s offices, clinics, health departments, retail stores and pharmacies, and health centers, as well as by many employers and schools.
CPR training rates are lower in poor, rural, Hispanic and other minority-heavy U.S. regions, a new study shows, HealthDay reports.
Timely bystander CPR can boost the odds of survival for those who experience cardiac arrest outside of the hospital, but the new study, published in JAMA Internal Medicine, found exceedingly low CPR training rates in its examination of 13 million people in across 3,100 counties.
Specific findings included:
…fewer people are trained in CPR in the South, Midwest and West…counties with the lowest rates of CPR training—less than 1.3 percent of the population—were also more likely to have a greater proportion of rural areas, black and Hispanic residents, and a lower average household income.
These areas also had fewer doctors and, on average, older residents, according to a journal news release.
“With regard to rural areas, more studies are needed on interventions that target the entire chain of survival,” the study authors concluded.
Read more here.
Have questions about the Affordable Care Act?
These topics are just two of the upcoming Connect Education Workshops from CancerCare that bring together leading cancer experts to provide up-to-date information in one-hour educational cancer workshops.
Workshops are free. Participants can listen in live over the phone or online as a webcast.
Redes En Acción, the national Latino cancer research network led by the Institute for Health Promotion Research (IHPR) at The UT Health Science Center at San Antonio, partners with CancerCare to periodically offer free workshops on cancer issues that impact Hispanics.
You can also listen to past workshops, such as a Spanish-language workshop on Latinas and breast cancer.
Workshops also can be found on iTunes.
Digital marketers are focusing on Hispanics “with laser-like precision, using an array of research and marketing tools to understand and target them more effectively than ever before” due to ongoing Latino population growth, according to a new Center for Digital Democracy report.
Hispanics are the now using digital technology in their everyday lives.
They are the large users of smart phones, with 70 percent of Hispanics owning one, and spending more time on mobile phones than ever before and downloading more apps. Their consumption of online videos has also gone up.
Because of this rise in technology use, Internet advertising is especially effective in the Hispanic marketplace.
Hispanics are targeted through online ads, mobile apps, and social networking.
Latinos value family, friends, and information, which leads marketers to use more technology to connect with those values—all the time and on the go. They rely on these family and friend’s recommendations through social networking and digital communication. Other digital technology tools being used for spending are self-checkout machines, coupons printed off the internet, and searching for information online to research a product before purchasing.
While non-Hispanic spending has decreased, Hispanic spending has increased giving them a growing purchasing power and presence in the marketing world. This power leads companies to attempt to establish a trust with Hispanics in their advertising, emphasizing that the company’s product can successfully be used and integrated into their lives without detracting from their cultural traditions.
Kraft’s recent campaign is an example of what advertisers are doing to market directly to Latinos.
They created a slogan, “We know you’re going to love it,” which encouraged and reassured Hispanics that trying their product, Kraft Macaroni & Cheese, would be a great decision. They utilized social and mobile marketing to Hispanics, along with creating a mobile website, running TV spots, radio spots, and increasing the Spanish language features in their online and social network advertising.
Read more here.
Hispanics are less likely to be covered by health insurance in every state in the union, according to new figures released late last week by the Census Bureau, the Washington Post reports.
Texas has the highest uninsured rate in the country, with about one in four people having no coverage at all.
Two South Texas counties have among the highest rates of people without health insurance in the nation—Hidalgo County has the highest rate among urban counties at 38.9% and Maverick County has the highest rate among medium-sized counties at 35.1%—with working Hispanic men in South Texas the most likely to not have coverage, Insurance Journal reports.
The Census Bureau’s Small Area Health Insurance Estimates are a statistical analysis of the American Community Survey data and other census information combined with federal income tax, Medicaid, food stamps and County Business Patterns records. The dataset is for 2011, the latest year available.
The U.S. Hispanic population, while still anchored in traditional settlement areas, continues to disperse across the U.S., according to a Pew Research Center analysis of U.S. Census Bureau data.
Today, about 75% of the nation’s Latino population are in California, Texas, Florida, New York, Illinois, Arizona, New Jersey and Colorado.
But with the dispersal of the U.S. Latino population across the country, this share is down from 79% in 2000 and 83% in 1990.
This finding is part of the Pew Research Center’s Hispanic population updates for every state and county, plus the 60 largest Hispanic metropolitan areas, as well as updated demographic and economic profiles of the Hispanic population for the states and those 60 metro areas.
See the newest maps at the Pew Hispanic Center’s Latinos by Geography page.
Among the key findings by state:
- More than half (55%) of the U.S. Hispanic population resides in three states: California, Texas and Florida. California has the nation’s largest Hispanic population, with about 14.4 million Hispanics. California’s Hispanic population alone accounts for more than one-fourth (28%) of U.S. Hispanics.
- New Mexico has the highest Hispanic population share (46.7% of the state’s population) among the 50 states and District of Columbia.
Among the key findings by county:
- The 10 largest counties by Hispanic population account for almost one-third (30%) of the country’s Hispanic population.
- Among all 3,143 counties in the U.S., 87 are majority Hispanic. Of those, 56 are in Texas.
Among the key findings by metropolitan area:
- More than four-in-ten (44%) Hispanics live in the 10 largest metropolitan areas by Hispanic population.
- The Los Angeles-Long Beach metropolitan area has the nation’s largest Latino population (5.8 million) and alone accounts for about 11% of Latinos nationally.
- In Miami, 66% of the Hispanic population is foreign born, a share higher than any of the top 60 metro areas and the only metro area in the top 10 in which more than half of Hispanics are foreign born. By contrast, only 17% of Hispanics in the San Antonio area are foreign born. For U.S. Hispanics overall, the foreign-born share is 36%.
View more here.
Chef and cookbook author Leticia Moreinos Schwartz has teamed up with Merck on the Cuida Tu Diabetes, Cuida Tu Corazón campaign to help Latinos learn how to better manage their diabetes.
U.S. Latinos have a 66% higher risk of a diabetes diagnosis than non-Latinos.
At the campaign website, Chef Leticia shares bilingual recipes and information on how small lifestyle changes and healthier eating can help manage the disease—while also maintaining the flavor of traditional Latino dishes.
“My grandfather died from complications from his type 2 diabetes so I know how important it is for people living with type 2 diabetes to manage their disease to help reduce their risk of serious complications, such as heart disease and stroke,” she said.
“In the Hispanic community, we all take to heart our families, our food, our culture, and our community activities, and diabetes impacts all of these aspects of our lives.”
Diabetes and obesity are the two most significant health threats in South Texas, according to a new report published online in Springer Open Books by the Institute for Health Promotion Research (IHPR) in the School of Medicine at The University of Texas Health Science Center at San Antonio.
The South Texas Health Status Review, originally self-published in 2008, was updated this year to study more than 35 health conditions and risk factors and how people in South Texas may be differently affected than those in the rest of Texas or nation.
The Review, in addition to singling out diabetes and obesity, also indicates that the South Texas region faces higher rates than the rest of Texas or nation for:
- Cervical, liver, stomach and gallbladder cancers
- Child and adolescent leukemia
- Neural tube defects
- Other birth defects
- Childhood lead poisoning
“The Review is a roadmap of the health inequalities that burden the health of South Texas residents, especially Hispanics, compared the rest of Texas and nation,” said Amelie G. Ramirez, Dr.P.H., lead editor of the Review and director of the IHPR at the Health Science Center. “We hope this knowledge motivates researchers and public health leaders to create and shape interventions to reverse those inequalities.”
South Texas, a 38-county region spanning 45,000 square miles along the Texas-Mexico border and northward up to Bexar County, is home to 18 percent of the state’s population.
Yet South Texas residents, who are predominantly Hispanics, struggle with lower educational levels, less income and less access to health care.
To chart the health status of the region, Dr. Ramirez teamed up with the Texas Department of State Health Services with support from the Health Science Center’s Regional Academic Health Center (RAHC), represented by regional dean Leonel Vela, M.D., and the Cancer Therapy and Research Center (CTRC), represented by director Ian M. Thompson, M.D.
The team analyzed county, state and national data to compare South Texas’ incidence, prevalence and mortality rates for more than 35 health indicators—from communicable diseases like HIV/AIDS to cancers to maternal health and even environmental health—to the rest of Texas and the nation by age, sex, race/ethnicity and rural/urban location.
The Review found that South Texas had higher rates, compared to the rest of Texas, for 12 of the health indicators analyzed. Incidence rates for many of the health indicators were even higher for South Texas Hispanics than non-Hispanic whites.
For example, the percentage of obese adults in South Texas (32.7%) was higher than that of the rest of Texas (29.1%) and nation (27%).
Hispanics in South Texas also were more obese (37.9%) than their white counterparts.
“Obesity, a risk factor for diabetes and certain cancers, can be directly linked to lifestyle behaviors, such as inadequate physical activity and poor eating habits,” Dr. Ramirez said. “Prevention research efforts directed at obesity and diabetes could significantly reduce the burden of disease in South Texas communities.”
So-called “Hispanic millennials” are shifting their drink preferences in a healthier direction, according to a report.
The report by Tr3s indicated that these Hispanic millennials, generally young adults ages 18-29, drink more non-alcoholic beverages on average than their non-Hispanic peers.
And they often choose drinks based on health and nutritional value.
- Hispanic millennials are monitoring their health by choosing drinks with less fat, such as 2%, 1%, or skim milk.
- Also, 60% claim to drink fewer sugary drinks.
- And when making healthy choices when grocery shopping, 1 in 6 are buying organic meat fruit, vegetables, and dairy products.
But nutritional value isn’t the only factor.
Hispanic millenials also make choices based on popularity among peers.
- They are drinking more beverages with multiple flavors like V8 Fusion fruit juice, Dr. Pepper (with “23 Bold flavors”), Capri Sun Super V drinks, and Sierra Mist.
- They also are choosing more bottled coffee drinks, caffeinated energy drinks, vegetable juices, and combination flavored (like fruit punch) sports drinks.
- Coffee is not only popular as a drink, but coffee shops are also a cheap place to socialize out of the house.
Read more insight from the report here.
Latinas are beginning to rapidly gain power as main contributors to the economy and as leaders of an ambicultural lifestyle, according to a new report from Neilsen, an information and measurement company.
More Latinas than ever are seeking higher education, with 7 of 10 Hispanic high school female graduates enrolling in college. By having some form of education beyond the high school diploma is allowing more Latinas to become the sole breadwinners and monetary providers for their growing families.
However this does not diminish their roles as mothers and caregivers.
Their roles as both career driven women and nurturing mothers are reflected in their influence on the American market, with 86% of Hispanic women saying that they are the primary decision makers in their household when it comes to making purchases. They lead in purchases of fresh foods, perishable prepared foods, beverages, baby products, household merchandise, and beauty products. But their spending is not limited to commonplace purchases, they are also making big ticket investments like homes and cars.
The Latina role in the American market is not overlooked by advertisers, as they target this demographic heavily relying on their use of technology and social media. Latinas openly adopt technology and use it to support their ambicultural lives, through use of websites and devices that embrace both Hispanic and American life. Brands create meaningful connections and loyalty in customers through these cultural ties.
Latinas also are embracing the use of technology and media.
About 77% of Latinas own a smartphone, a higher percentage than non-Hispanic white women. Latinas tend to prefer mobile technology, like phones and tablets, as opposed to desktop computers and laptops. Social networking, communication, streaming entertainment, GPS services, and online banking are only some of the many ways that Latinas are using mobile technology.
With 87% of of Hispanic women feeling equally American and Latino at the same time, they will continue to influence the media and advertising world, according to the report.
Download the full report here.