#SaludTues Tweetchat 2/24/15: How Latina Moms Can Fight Junk Food Marketing

Share On Social!

Latina moms often have final say over family meals.

Marketers target Latina moms and their families because of this and other reasons—but most of the advertising is for unhealthy food.

Let’s use #SaludTues on Feb. 24, 2015, to help Latina moms fight back against unhealthy food advertising by tweeting resources and strategies:

• WHAT: #SaludTues Tweetchat: “How Latina Moms Can Fight Junk Food Marketing”
• DATE: Tuesday, Feb. 24, 2015
• TIME: 1-2 p.m. ET (Noon-1 p.m. CT)
• WHERE: On Twitter with hashtag #SaludTues
• HOST: @SaludToday
• CO-HOSTS: The Center for Science in the Public Interest (@CSPI), Rudd Center for Food Policy and Obesity (@UConnRuddCenter), and MomsRising (@MomsRising)

We’ll open the floor to your stories and experiences as we explore:

• Why are Latinos such an attractive target for food ads?
• How do marketers target Latina moms?
• What can mothers do about unhealthy food ads?
• How can mothers steer their children toward healthy food?

Be sure to use the hashtag #SaludTues to follow the conversation on Twitter and share your strategies, stories, and resources that can help Latinas promote healthier food for their families.

#SaludTues is a weekly Tweetchat about Latino health at 12p CST/1p ET every Tuesday and hosted by @SaludToday, the Latino health social media campaign for the team at the Institute for Health Promotion Research (IHPR) at The University of Texas Health Science Center at San Antonio.