New Komen Initiative Aims to Increase Latina Breast Cancer Screening
Did you know that breast cancer is the leading cause of cancer incidence and mortality among U.S. Latinas?
Alarmingly, Hispanic women are 20 percent more likely to die from breast cancer when compared to non-Hispanic white women when diagnosed at a similar age and stage.
In response, Susan G. Komen for the Cure is launching Lazos que Perduran, a national, culturally relevant, educational initiative that empowers Latinas with the knowledge and resources to take action. Targeting young adults, the Lazos initiative will promote our breast self awareness messages (know your risk, get screened, know what is normal for you and make healthy lifestyle choices) and motivate them to influence their loved ones to do the same.
Telenovela actress Angelica Maria, and her daughter, actress-singer Angelica Vale, are Lazos spokespersons.
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