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A new bilingual ad campaign targets 86 million Americans with prediabetes.
According to the Centers for Disease Control and Prevention (CDC) about 90% of people with prediabetes don’t know they have it and aren’t aware of the long-term risks to their health, including type 2 diabetes, heart attack, and stroke. Among Latinos, more than 16% have type 2 diabetes, compared to only 10.2% of non-Latino whites, according to the American Diabetes Association.
Medical experts suggest that if current trends continue, 15-30% of Americans with prediabetes will develop diabetes within five years. But, with plenty of exercise, weight loss and diet change prediabetes can be reversed.
The Diabetes Prevention Program (DPP)
The Diabetes Prevention Program (DPP) is one great way to get on track with reversing pre-diabetes. The story below illustrates how this research backed program can really make a difference and transform someone’s life for the better.
Are You At Risk for Pre-Diabetes
“Humorous PSAs in English and Spanish encourage people to take a short online test at DoIHavePrediabetes.org to learn their risk.
People can also take the risk test in real-time through interactive TV and radio PSAs, and learn more about the risk factors associated with the condition,” the CDC said in a written statement.
In addition to the PSA’s, the campaign includes SMS texting, which allows people to take the risk test from their phone and receive support and tips via text messages.
How Can You Take Action?
Use our website to spread the word about solutions for Latino health and explore environmental solutions to the prevention of type II diabetes in your community.
Learn more about medical homes and how promotoras can help with diabetes prevention. Then view our bank of hero stories about how communities are taking action to promote diabetes education among college students.
Stand up to sugary drinks the way one pediatrician in Austin did, and encourage other health care professionals to do the same.
Be sure to join our action network & take action!
Sign up for e-news and visit our take action page to see which community level initiatives you can help bring to your schools and local neighborhood.
By The Numbers
25.1
percent
of Latinos remain without health insurance coverage
